Hip hop Essay Example | Topics and Well Written Essays - 1500 words

pelvic girdle hop - Essay ExampleIt was very entertaining using dictionaries to write rhymes and spigotping about science and issues that stirred the society.Hip hop is made up of four basic elements DJing,MCing, Breakdancing and Aerosol Art (Graffiti).AfrikaBambaatana, popularly known as Godfather of Hip-hop, pioneered the first artistic battles that in corporeald the four elements of hip-hop as a tactic in subbing violent disputes. Discussion In the recent times, gangster rap has grown to become mainstream and thus influencing children so much that they dont know interest in listening to hip-hop that fails to mention pimping, fastball of blunts or drinking(Holmes&Brad,2008). Media on the other hand has played a major role in fusinggangster rap and hip-hop. Gangster rap is classified under MCing, and this is just one fourth of what hip-hop is made up of. It is therefore not logical to define hip-hop basing on gangster rap since it does not continue the contribution made by the other three elements. However, gangster rap has been glamorized by the corporate media(Holmes & Brad, 2008). They collapse managed to use it in marketing of their products and labeling it Hip-hop. It is beyond any doubt that in our recent society, hip-hop has prove to be very marketable hence being used as a marketing scheme for selling products ranging from clothes to shoes to liquor to dolls, just mention but a few. Most corporate companies which use hip-hop to advertise and promote their products have led to the emergence of postmodern generation of youths with considerable buying power. These corporate companies are on the fore front in theorizing pedagogies of consumptions as a mood of appropriating the differences facing the youths in different locations and sites. For instance, Co-cola Company used a famous song Waving signalise by a Somalian born musician Knaan. The song received lots of fear from the youth all over the world because of its strong message and enterta ining rhythm. Coca-Cola Company must have chosen the song because of its richness in culture and the energy. The song mixes the Ethiopian culture with that of other split of the world. Knaans song is rich in language and very interestingly combines the Canadian strain with the Somali accent. In this case, the song has managed to bring the two languages together and thus the youths coming from the two locations value each others language as well as culture. Being a Somali born and living in Canada,KNaan has managed to bring people from different races together with his song. The song was unanimously acclaimed by people from different races since it did not look down upon other races. Coke successfully managed to use KNaans song as a campaign song for the 2010 Fifa World Cup tournament in Africa. The music captured the host-continents spirit and the celebratory mood associated with soccer in stadiums. Coke wanted a song that could cross borders easily and capture peoples heart. The y needed a song that would be in line with its world marketing strategy, a song that would open happiness and bring happiness to its target group. The artist was also to have an inspiring backstory(Duane, 2010). Cokes marketing team wing in love with KNaan, his multinational upbringing and the sweeping melody and chorus of his song, Waving gladiolus. The song talked of K