Obon :: essays research papers

The Japanese cultural holiday Obon is short for Urabon and can be traced etymologically to the Sanskrit word Ullambana, literally meaning to hang upside down. It implies that one moldiness withstand unbearable suffering while being hanged upside down. In the Buddhist script Urabon Sutra, a story is told where a countersign saves his mother from endocarp by making offerings to monks. Through the merits of his actions, his mother was saved from Hell, ascended into divinity, and became a Buddha. Thusly, to save plenty from Hell (being hanged upside down), ones family and/or friends must grant offerings to the deceased. Obon is held usually in the mid August or July for a week in which the spirits of the deceased are supposed to come back to the realm of the living. Being held since the 7th century, it is especially enjoyable to the Japanese people. One of its key features involves offering food items to the deceased. Vegetables, fruits, rice, candy, rice wine, and among others are offered to the deceased. (But not only the deceased view food special foods are made to give away to neighbor, friends, and family.) In addition, respect is shown with floral decorations on the altar or gravesite along with incense destroy and prayer. Particularly, prayer is said for wayward spirits that have passed away in the recent year, as its said they need more guidance to pass their way. The Festival of the Dead, as its sometimes called, is a celebratory and social event. While this is not a national or public holiday, plenty of people from the city go back to their hometowns to polish up and clean their ancestors gravesites.On the actual day of the celebration, a menagerie of lanterns, in a multitude of colors, are hung all around the town and specifically on houses. The logic is this since spirits come back, the lanterns will guide them to and from the spirit world. However a more realistic use for these is lighting the area where the bon dances will take place. The bo n dances have religious undertones also. In the story above, the dancing signifies the joy and elation the son felt when his mother was offered divinity. Now, in the center of town, a makeshift tower is erected. A Taiko drummer is on top and speakers play special Obon music and dancers below refined in yukata (summer) kimonos circle below in dance.

Sorting Through the Terms :: Technology Electronics Essays

Sorting Through the Terms With new technological advances everyday, and variety of features on competing products, it is difficult to decide which make or model of a product to buy. The average consumer is overwhelmed with information provided by the manufacturers and retailers. Digital video cameras are a great example of a product with constantly changing features that a great deal leave potential buyers confused and paying for features they will not use. Terms like Hi-8, stabilizer, mega pixels, or LCD screen size get lost in the mix. By breaking down the several(a) features, and how much they affect the final product, can help consumers maximize their dollar. Once gaining a better understanding of how the various features affect the performance, the perspective buyer can compare cameras and make a to a greater extent informed decision. After a brief description of some of the more important features on these video cameras, I am going to look at two similar cameras, the GR -D93US by JVC and Panasonics VDR-M50. These are similarly priced, exactly differ somewhat in the technology. The first thing to consider when purchasing any new electronic is what the intended use is. Many people motivation a camera to archive memories. Some are interested in recording and editing the video into a more sophisticated film---possibly for company promotions or very low-budget films. A select few may have a serious interest in this area and want to put kind of a bit of money into this, simply for our purposes, we will assume not. There are hundreds of models out there which can range from $300 to over $3000, but the truth is the average person is not in the market for the high-end camera, so we will look at the more popular hand-held cameras and what effect only the features have on the price.Digital Zoom vs. Optical ZoomThe numbers associated with zooms can often be misleading. Advertisers try to entice the buyer with large digital zooms, when in fact these numbers should not impact your decision. With simple computer editing, a digital zoom can be achieved, and in fact apply the digital zoom on the camera can often make the video quality worse. The important quality to consider with zoom is the optical zoom. This describes the cadence that the actual lens can zoom in on the subject.

Are Mental Images Real? :: Reality Philosophy Philosophical Essays

Are Mental Images Real?This essay was my first stab at defining and discussing public for my freshman seminar, What is Reality?. development a questionable topic of reality (in this case -- are mental patterns real?), we were to attempt a working definition and method for determing that which is real. Pretty lousy, Im not gonna lie, just an interesting assignment. In the middle of the night, a boy awakes from the most horrifying chase scene hes ever witnessed, terrified in a cold sweat. His heart is pounding, hes lost his breath. And yet he wakes to the comfortable knowledge that it was all just a dream. The mind is a rummy entity, in that it is essentially our guide to that which we experience - it perceives, processes, interprets, analyzes, and utterly convinces. We respond physiologically to our minds wills, be it with elevated heart rates, elation, or a deep-rooted sense of disarray in the inability to distinguish between what our mind says and what we know to be true. Here in we see the quandary of existence as human beings in party are the images and experiences of our mind truly real? To a schizophrenic, a hallucination in which he is attacked by a big black dog is as real to him as a true assault by a New York mugger. Where, then, is the line drawn between a pure mental image and reality, and what does this say about the nature of reality? Enlightened philosopher Rene Descartes said, I think, therefore I am, claiming the reality and validity of his existence based on the inner whole kit and boodle of his mind. The mental images and experiences he had were, to him, the fundamental proof that, as an entity, he was truly functional and definite. Yet how many of us have, at one point or another, asked ourselves, Is this really happening? and, despite the knowledge that we must be conscious to be questioning thusly, still couldnt verify or discredit the reality of the situation? To quote a classmate in a discussion about the nature of existence, All t hat individual existentialism stuff sounds pretty funky, and youve got to believe in it for it to work. Indeed, the idea that reality is created or destroyed by ones own willingness to exist is a terrifying and thought-provoking concept, riddle with metaphysical questions of procedure and mechanics of life. Do peoples minds allow them to know of their own horrifying and grotesque deaths, or is there perhaps an I-am-dying-peacefully-in-my-sleep ductless gland released when the body becomes aware of its infinite peril?

Creating a Strong and Unified America :: Exploratory Essays Research Papers

Creating a Strong and Unified America Motoring down the roadway, I take in blurs of red, white, and blue, whizzing departed my scope of vision. I am referring to, of course, the vast number of American flags attached to the cars of local residents and residents throughout the nation. This sudden splurge of patriotism can be attri unlessed to the war, but that is not to say that patriotism has not existed before this warit has also existed during the course of every American war, along with the cries of anti-war protestors. But does patriotism stand as strong during times of peace? One of the many duties of citizens is to love the nation they are born into because a nation depends on individuals who understand what it means to be a citizen. To begin understanding citizenship, we moldiness first have an idea of Americas past. In David McCulloughs essay Why History? he writes, The Department of Education reported that more than half of all high school senior s hadnt even the slightest basic understanding of American History(88). We must know our history to know where we came from, and according to a speech by Alan Kors, professor of history at the University of Pennsylvania, it is important for us to understand mistakes made by our nation in the past so as to not lose sight of human moral weakness(9). The moral weaknesses Kors references are anti-Semitism, racial discrimination, depravation of power, and, of course, slavery. Kors explains that we should not look down at our nation for the existence of these flaws, but rather look at how they have been for the most part abolished. America welcomes Jews racial injustices were addressed in the 14th and 15th Amendments. Slavery, which is the most universal of all human institutions,(Kors 9) was dubbed as an immoral practice by American values and confidence(Kors 9) and was abolished. A nation cannot exist without citizens who understand the morals and values by which it was established and also what responsibilities they must live up to. In an essay by Peter Gomes, he quotes the American judge at the Nuremberg Trials as saying, it is the function of the citizen to keep the government from falling into error(Jackson qtd.

Essay --

Throughout the course of science, animal clone has been occurring for many years. Due to the newly developed technology, it has opened up the predilection of clone homophile. Cloning is A DNA sequence, such as a gene, that is transferred from one organism to another and replicated by genetic engineering techniques. This method happens asexually and outhouse only be found in certain bacteria and plants. For human cloning to occur it will have to be done outside of the somatogenic human body, where an egg is taken and DNA is inserted and then it is put back into the womb for development. There may be many benefits to human cloning, but there are many ethical concerns that many arise in idea of human cloning. In Leon R. Kass article Cloning of Human Beings, Kass urges the commission to declare human cloning deeply unethical and to recommend a legal ban. (Kass 577) In order to fully understand the ethical concerns that may arise in the idea of human cloning and genetic engineering, lets define the two. Kass defines cloning as a form of asexual reproduction in which an individual or individuals are created up to be genetically identical to and already living organism, by the form of a test tube in a lab. The notion of human cloning involved the extraction of an unfertilized egg from a woman, and the removal of the nucleus which homes all the genetic information, and replacing it with the nucleus from the specialized cell of another organism. tally to the Websters dictionary, genetic engineering is the scientific alteration of the structure of genetic material in a living organism. It involves the production and use of recombinant DNA and has been industrious to create bacteria that synthesize insulin and other human proteins. Kass states ... ... In my opinion, I think that being born a clone is one thing, but the detail of living up to the expectations of the person your parents never got to be is merely wrong and unethical. The issue brought up many time i s the fact that human cloning has not been proven to result in a healthy cloned baby with no defect, so my question is if the baby is born with defects what are they to do sue their parents? In addition, if the cloned baby is born with many defects, what are the parents to do? Throw that baby away and keep trying the process of cloning until they have the perfect baby, at a time this will raise other ethical concerns. Living the life as a genetic creation, created I a laboratory with a group of scientist is proficient an awkward thought. These are only some the mental issues about cloning that should be considered when the thought of human cloning is at hand.

Essay --

Throughout the course of science, animal re-create has been occurring for some(prenominal) years. Due to the newly developed technology, it has undefended up the idea of cloning human. Cloning is A DNA sequence, such as a gene, that is transferred from one organism to another and replicated by genetic design techniques. This method happens asexually and can only be found in certain bacteria and plants. For human cloning to occur it will have to be done outside of the physical human body, where an egg is taken and DNA is inserted and then it is put back into the womb for development. There whitethorn be many benefits to human cloning, but there argon many ethical concerns that many arise in idea of human cloning. In Leon R. Kass article Cloning of pitying Beings, Kass urges the commission to declare human cloning deeply unethical and to recommend a legal ban. (Kass 577) In order to fully understand the ethical concerns that may arise in the idea of human cloning and genetic engi neering, lets define the two. Kass defines cloning as a form of asexual re action in which an undivided or individuals are created up to be genetically identical to and already living organism, by the form of a test tube in a lab. The notion of human cloning involved the extraction of an unfertilized egg from a woman, and the removal of the nucleus which homes all the genetic information, and replacing it with the nucleus from the alter cell of another organism. According to the Websters dictionary, genetic engineering is the scientific alteration of the structure of genetic material in a living organism. It involves the production and use of recombinant DNA and has been employed to create bacteria that synthesize insulin and other human proteins. Kass states ... ... In my opinion, I think that being born a re-create is one thing, but the situation of living up to the expectations of the person your parents never got to be is merely wrong and unethical. The issue brought up man y time is the fact that human cloning has not been proven to result in a healthy cloned baby with no defect, so my question is if the baby is born with defects what are they to do sue their parents? In addition, if the cloned baby is born with many defects, what are the parents to do? Throw that baby away and keep trying the process of cloning until they have the perfect baby, now this will raise other ethical concerns. Living the life as a genetic creation, created I a lab with a group of scientist is just an awkward thought. These are only some the mental issues about cloning that should be considered when the thought of human cloning is at hand.

Final Exam – Financial Institution

Financial Insitutions Closed book, Closed Notes 1. last Examination Fall 2011 Roger Staiger trio What is the difference between the spot market and the futures market In the spot market, trades be executed immediately, i. e. real time. In the futures markets, which is a derivatives market, trades argon agreed upon today but settled lat later dates in the future. 2. What is the pregnant difference between the m matchlessy markets and capital markets? Money markets are for short-term security exchanges, i. e. less than 270 days. The capital markets are for long-term security exchanges, i. e. greater than one year. 3.What are four requirements to transfer capital within an efficient market? a. b. c. d. e. f. Stable Government Low Inflation Savings (personal, corpo graze, fiscal) Competition Disclosure (transparency) funfair market rules (legal system) 4. Draw the difference between direct and indirect capital formation process. Business Securities Dollars Savers Business 5. Financ ial Intermed. Savers Describe the purpose of an investment banking house. a. instauration shiftable Securities b. Buy securities from corporations c. Resell to savers (broker transactions) 6. stimulate two sources of funds for Financial Intermediaries. . Deposits (lenders, credit unions, pension funds) b. Premiums (life amends) c. Share issuance (mutual funds) Name four main roles for sedimentation institutions. a. Offer deposit accounts 7. every(prenominal) problems equally plodding scalawag 1 of 7 Financial Insitutions Closed book, Closed Notes b. c. d. e. 8. Final Examination Fall 2011 Roger Staiger III Repackage (warehouse) deposit accounts Underwrite jeopardize on loans Expertise in quantifying creditworthiness Provide diversification for placed loans What are the unique characteristics for a credit union separating it from other depository institutions? . b. c. d. Not for profit All business restricted to members All members share a common bond (geography, employer) Small (relatively) depository institution 9. Name two of the securities found in the Money Markets. a. Treasuries b. Commercial Paper 10. Name two of the securities found in the Capital Markets. a. b. c. d. Fixed income securities Mortgages Securitized products Equity 11. Define differential gear. An asset for which the value is derived from an infralying asset. 12. A wife purchases insurance on her husband (the marriage is loving). What type of trader is the wife?A hedger as the wife is not purchasing the instrument to profit from the loss of her husband but to provide financial security should the husband expire. The strategy is loss-minimization and therefore a hedge. 13. Name two large risks when investing abroad. a. Country Risk b. remote Exchange Risk c. Interest Rate Risk Note B&C could be considered parallel due to interest rate parity. All problems equally weighted Page 2 of 7 Financial Insitutions Closed book, Closed Notes 14. Final Examination Fall 2011 Roger Staiger I II What is considered the leading federal official District Bank?New York Federal Reserve 15. Name three operations performed by Federal District Banks. a. b. c. d. e. Clear Checks Replace old currency Provide loans through discount window) Collect economic data Research 16. How many district banks are there in the Federal Reserve system? 12 17. Name five sources of data used by the FOMC. a. b. c. d. e. f. g. h. i. j. k. l. m. Wages Consumer prices Unemployment gross domestic product Business inventories Foreign Exchange Rates Interest Rates Financial Market Conditions Production Levels Business Investment Residential Construction International Trade International economical Growth 18.Why does the Federal Reserve perform Open Market Operations? a. Increase/decrease level of funds in market b. Offset preserve of other conditions that affect level of funds, e. g. holiday traffic 19. Why is the reserve requirement ratio important? Represents the proportion of deposits that must be he ld as reserves for a financial institution. It is one of the determinants of the money supply. 20. What are the two rates that the Federal Reserve sets? a. Federal Funds Rate b. Discount Rate All problems equally weighted Page 3 of 7 Financial Insitutions Closed book, Closed Notes 21. Final Examination Fall 2011 Roger Staiger IIIWhat are the four components of GDP? GDP = Consumption + Investment + Government Spending + Net Exports 22. What are the goals of the Federal Reserve? a. aver inflation (price stability) at 2. 00% b. Promote Growth 23. What are the goals of the ECB? a. Control inflation (price stability) at 2. 00% 24. What are the relative coats of each asset class in the U. S.? Fixed Income ($32,000bn) Real solid ground ($20,000bn) Equities ($18,000bn) Note In 2006, Real Estate was the largest asset class but has suffered from over $10,000bn in losses over the current financial crisis and still losing 25. What is LIBOR?London Interbank Offering Rate Rate that 16 large gl obal commercial banks lend 10 different currencies at 15 different maturities to each other in the overnight market. 26. The world is adept and growth permeates most economies. Explain what this means for the borrowing rate for the US government using a Supply/Demand curve and cash pay heed diagram for Treasuries. Price S P0 P1 D Quantity P As price decreasing, yield increases, i. e. it costs more for the U. S. government to borrow. All problems equally weighted Page 4 of 7 Financial Insitutions Closed book, Closed Notes 27. Final Examination Fall 2011 Roger Staiger IIIDraw the cash flow diagram for a zero verifier bond. 28. What are three methods that a financial institution uses to manage interest rate risk? a. b. c. d. e. Maturity matching Using floating-rate loans Using interest rate futures contracts Using interest rate swaps Using interest rate caps 29. Why do financial institutions sell their own underwritten loans? a. b. c. d. Maintain services (fee based income) Sell ass et (earn positive spread) Sell asset (negative spread but significantly reduced risk exposure) Turnover of capital 30. What are the three main banking regulators in the U. S.? a. Comptroller of Currency b.Federal Deposit Insurance Corporation (FDIC) c. Federal Reserve 31. What is the current insurance limit by account offered to private investors by the FDIC? $250,000 32. What was important about Glass-Steagall? a. Separated banking and securities activities b. Prevented any firm that accepted deposits from underwriting stocks and bonds of corporation c. Intended to prevent conflicts of interest 33. What important about Gramm-Leach-Bliley Act a. Repealed Glass-Steagall b. Allowed affiliation between banks, securities firms, and insurance companies 34. What was most important about Sarbanes-Oxley (SOX)? All problems equally weightedPage 5 of 7 Financial Insitutions Closed book, Closed Notes a. b. c. d. 35. Final Examination Fall 2011 Roger Staiger III increase transparency of reporti ng Internal reporting processes required Central database of information required Executives personally verifying (signing) financial statements What was Basel? Basel I Accord 1988 12 study countries agreed on uniform capital standards Tier 1 and Tier 2 Capital adequacy Basel II Revision of the measurement of credit risk explicitly account for operational risk requires more disclosure about exposure risk Basel III Global regulatory standards for capital adequacy and risk.Fully phased in by 2019. 36. What are CAMELs Ratings? Rating system for banks Capital Adequacy Asset Quality Management Earnings Liquidity Sensitivity 37. What is Value-at-Risk? Risk measure that quantifies size of risk to a given confidence level over a finite period of time. 38. What is important about Dodd-Frank? Unlike SOX, it includes large private entities under the veil of regulation, e. g. hedge funds, that pose systemic risk. Also intended to add transparency and force OTC products to trade across exchange s for greater transparency. Potentially disjointed motivations of employees and corporations for reporting fraud, i. . employees (possibly former) share in a portion of an SEC fine recovered. (note Dodd-Frank is 2319 pages so many answers will be given full credit. The above are important highlights, but again, there is a breadth of correct answers for this question) 39. Who is the current Federal Reserve Chairperson? Ben Bernanke 40. Who is the current Treasurer AND Johns Hopkins University Graduate? All problems equally weighted Page 6 of 7 Financial Insitutions Closed book, Closed Notes Tim Geithner Final Examination Fall 2011 Roger Staiger III All problems equally weighted Page 7 of 7

Measuring Crime Essay

There be so many different police agencies and levels here in the joined States. Here are a a couple of(prenominal) of the Federal policing agencies Department of agriculture, commerce, Defense, FBI, and justice, but there are 15 Federal departments. The State level agencies consist of highway patrols, port authorities, state police, fish and barbaric life police which are only a few of the state levels agencies. At the local level agencies, there are campus, constables, transit police, and sheriffs department, which alike are just a small portion of the local level agencies. With so many policing agencies, we measure the disgust level here in the United States with three main tools. They are uniform crime calculate, National crime victimization survey, and the National incident based reporting agreement.The uniform crime report Law enforcement agencies voluntarily report crime statistics on a monthly basis to the FBI. Areas of interest are murder, burglary, forcible rape, rob bery, aggravated assault, larceny/ stealth, auto theft and arson. The National victimization survey is conducted by the Bureau of Justice statistics the survey is conducted every six months on all household members 12 and older to back up determine the magnitude of illegal unfair treatment-mainly unreported victimization. The National incident based reporting system is new and currently being tested and evaluated. This system will eventually replace the uniform crime report. Additionally, this report will expand the list of crimes for which information is collected (University of Phoenix, 2013). Major crime reporting programs and purposesIn the United States, there are several modes of crime reporting that assist lawmakers, citizens, and turn justice officials with accurate information regarding various crimes. The three major programs are the National Incident Based Reporting System (NIBRS), Uniform Crime Reports(UCR), and National Crime Reporting (NCR). Each reporting system se rves a bear reporting purpose that has advantages for some and disadvantages for others. The three crime reporting systems have distinct origins that details the need for the creation of each system while providing exculpation for its longevity. The three major crime reporting systems are feasible for people trying to gain information on crimes and will be relevant until to a greater extent intricate systems exist.The objective of the Uniform Crime Reporting program is to produce crime statistics for law enforcement administration, operation, and management (Texas Department of Public Safety, 2014). UCR is a national administrative program that uses collaboration between, states, counties, and federal law enforcement agencies to publish criminal statistics. Although effective, the UCR is not 100 percent accurate because all departments do not report criminal data to the program. The NIBRS focuses on incidents and arrests as opposed to crime completely and the information is genera ted by local, state, and federal agencies. National Crime Reporting is a program that shows the crime statistics of the nation.It is an index of information that is available to federal, state, and local authorities. The major purposes of crime reporting programs are to provide senior officials with an accurate snapshot of crime data that fluctuates. The data has many purposes to many people like city officials who use the data to place emphasis on certain crimes. The data is also important to media and humans citizens who use the information to conduct research or shop for homes. Though the information is mostly accurate, the Federal Bureau of Investigations discourages negatively using the information to see a region, state, county, or city. There are numerous factors that influence the fluctuation of certain crimes in different areas so using common sense to follow the sociological factors is necessary.ReferencesTexas Department of Public Safety. (2014). The Texas uniform crim e reporting program. Retrieved from http//www.txdps.state.tx.us/administration/crime_records/pages/ucr.htm University of Phoenix (2013) Interactive Multi-Media CJI Link Multimedia. Retrieved fromUniversity of Phoenix, CJA-204 website

Use of Real Options Theory in Financial Management/Modeling

At a previous employment environment, the president of the corporation acted on a whim, rather than, conducting a series of testing for his expansion to go into other logical argumentes ventures. Within a few short months, the throw was abandoned for lack of profitability. As an employee, I thought of this as a failure on the owners part. However, the in truth Options Theory is fundamentally, weighing the outcome for expansion or acquisition utilizing uppercase investments for futurity ventures. Consider Real Option conjecture as a method to remove some of the risk in capital investments.Helpful assistance and decision do drop be derived exploitation much(prenominal) charts as the Decision Tree. The decision can be extremely tiresome. Use of Real Options Theory in Financial Management/Modeling gigantic past are the days, where a society can sit idling waiting for an idea, because while waiting someone else is making the move. The benefits that an older company whitethorn experience through experience may not fit into todays society of technological changes. However, the risk of a company that has existed over 50 years, can they lose to new companies that evolve because of revolutionary changes in the ability to change the course of history.Creating valuable service for consumers and bringing a product or service to market, must be planned to meet the expectations of stockholder profits. Consider the comparison of social networking sites, Myspace and Facebook. Both are considered to be rapidly growing and combative to increasing in membership. However, rapidly increase the popularity of Facebook and exceeded the expectations within the social network environment. The billion dollar corporation enters the market with more(prenominal) appeal to younger consumer, as well as a variety of other industries.Facebook provided more appeal by allowing the markets to meet the consumer where they were located, rather than wait on the consumer to come to them. As monetary managers in the corporate environment decide which go through is beneficial to stock holders, returns on investment, and which should be abandoned or expanded, risk can become a certainty in the outcome. The risk of capital investment in the attempt to take on future debts just because they have a hunch that the problem go forth be a success. The amount of eon to construct a business model would save enormous amounts of money before taking on the future project.Gathering data of the competitive market and using past financial accounting statements ordain be useful, however, with new projects, there will be limitations, that estimation of the percentage values can be constructed. Strategic budgeting and capital investment planning decisions to expand into the future profitability of a company can be agonizing if not properly planned by financial managers. The assets, in addition to capital and distribution, change over long periods of time according to the supply a nd demand of the consumer markets.The net present value (NPV) of what is available, as far as Return on Assets and the Return on investment (ROI). toll projection into buying new equipment, inventory over the long run rather than a short period. Capital resources and budgets are the topics as it relates to using the Real Options Theory in Financial Management Modeling. Financial managers can utilize the Real Options Theory as a series of practical solutions to foresee into the future over several years. New products and the amount of capital to invest as well as the funding needed to make an expansion or every to realize that the project would not work.Theoretically, it is very simple and that some(prenominal) companies would utilize this possible action. However, the recap or history of business failures is not seen in the futility of business success. The numbers racket may not lie. All systems may say go full steam ahead with the plans for expansion however, there is a busine ss cycle which will prove the business model incorrect. According to Rothbard, (2005), expectation in business fluctuations all the time. There is no need for any special cycle theory to account for them. It is simply the results of changes in economic data and is fully explained by economic theory.Many economists, however, attribute ecumenical business depression to weaknesses caused by a depression in building or a farm depression. But declines in specific industries can never ignite a general depression. Shifts in data will cause increases in activity in one field, declines in other. There is nothing here to account for a general business depression a phenomenon of the true business cycle. It is pointless to say, as many people do, that a farm depression will ignite a general depression, because farmers will buy less goods, the people in industries selling to farmers will buy less, etc.This ignores the fact that people producing the other goods now favored by consumers will prosper their demands will increase. (2005, pp. 6) Both the entrepreneur and whopping corporations have ideas to expand into new market. The main goal is company profits, either with or without expansion. byplay expansion into other industries or international territories with current business. However great the idea may seem at the Real Options application of theory will conclude how fallible an idea with be in implementation.Payback period, cash flows and internal rate of return, as well as long term debt backing are the foundation of provision for utilizing the real options theory. Major growth will not derive from duplication of products that are already in the market place, but to begin with creating superior quality and improvements. Such as Facebook found a better way for people to communicate over the internet. Before Myspace, there were such things as electronic mail. Facebook, the ability to socialize as well as form groups, and fan pages begin with meager begins on a c ollege campus.However, did the owner plan for this growth or was it happenstance. How does the work into the corporate structure for a welding company or maybe a warehouse which manufactures auto parts? Examining the rate of flow of information within the forums, research and development addressed. According to Ketchen et al, (2007), entrepreneurship refers to firms pursuit of superior performance via simultaneous opportunity-seeking and advantage-seeking activities. Both small and large firms face impediments while engage strategic entrepreneurship (2007, p. 71)In other words, rather an entrepreneur or fortune 500 company, Real Options Theory, should be the focus to starting a new business, taking on expansion or abandoning projects.The only difference will be in the amount of capital investments. Kretchen et al, continues to state, Ketchen, et al, (2007), While small firms opportunity-seeking skills may be strong, their limited familiarity stocks and lack of market power inhibi t their ability to enact the competitive advantages necessary to an appropriate value from opportunities the firms choose to pursue. In contrast, large firms are deft at establishing ompetitive advantages, but their heavy emphasis on the efficiency of their existing businesses often undermines their ability to continuously explore for additional opportunities. (2007, p. 371) There are many three components in which company financial manager should be interested in the expected return on assets (ROA), return on equity (ROE) and debt ratio. Finally, another method of expansion can be with the acquisition of new business that is in operation. As stated by Stefano, Reality is that buyers must have capital available to be competitive in acquisition negotiations.Accumulating capital may be as simple as retaining earnings in the agency rather of distributing those earnings, which is the equivalent of creating a war chest. The other option is to have a line of credit available from a fina ncial institution. Banks are much more willing to offer financing for acquisitions than in years past. Today many banks are in the insurance business and got there through acquisitions. Insurers are similarly very supportive of the acquisition process and will uncover acquisition prospects because they like to see their successful agencies growing. Stefano, 2005) As explained by Childs et al, (Sep. , 1998), summarizes several calculation in deductive and calculated reasoning for financial managerial modeling and utilizing the Real Options Theory. They state, consider a firm that has the opportunity to invest in two projects (a and b). Investment in each project takes place in two stages The firm can invest in C1 R (I = a, b) to develop a project, which resolves uncertainty regarding the projects future profitability it can then make a further investment of K1, (i= a, b) to implement a project. 1998, p. 308).It is clearly mentions by Childs et al, the NPV framework for making capita l investment decisions has been extended to recognize the dynamic nature of investment decisions (Childs, p. 305) According to Miller who goes into greater details of the formulation of providing computations to make a decision, it basically states if one project NPV is greater than 0, then it would be wise to invest in the project or product. Screenshot, (2005, p. 7) Summary Companies can no weeklong weave to make a business decision. However, ecisions that are not planned out utilizing capital assets can also cause undue hardship. It is no longer the large Fortune 500 companies designing the most innovative products and services, but also it can be the small entrepreneur with a grand idea. The markets no longer persuaded by familiar names, but can be mesmerized by new names such as Facebook. Methodology and theoretical planning and measurements can be experimenting with resourceful applications as Real Options Theory. By carefully measuring the logistics of one or more projects and committing or abandoning them all.

Missouri Compromise of 1820 †Kansas-Nebraska Act

In the forty years leading up to the civic War, the United States Congress did its best to en piece a number of different pieces of rule that were every(prenominal)(a) designed to regulate the budding issue of slavery in so called b target states. In places like Kansas and minute, there was no consume cut answer to the slavery question. In f diddle, the discussion went on for decades in these deuce states. Starting with the Missouri Compromise of 1820, Congress made it clear that they would take all necessary measures to bring an accord between pro-slavery states and those who opposed it.The aptly named via media mandated that slavery couldnt take place anywhere north of the Louisiana Territory, except for the area of Missouri, where slavery would be allowed. The congressional legislation continued in 1850, when a serial publication of laws was put into place in order to keep balance between the slave and free states. Called the Compromise of 1850, the primary objective of this legislation was to bring California into the union as a free state, in order to shift the balance between the two locations.The Kansas-Nebraska Act of 1854 continued this commodious line of legislation and put more control of the issue in the hands of the people. It established the two states and let the people their make their own option on the matter of slavery. These three laws were extremely valuable in religious serviceing to establish the distinct party lines on the issue of slavery and set the level for the conflict that eventually led to the Civil War. These make a motions had varying levels of significance and success, depending upon who one faculty be asking. This essay will address the daze of each act on the development of the United States as a whole during a period when tempers were flaring and spirits were high.The Missouri Compromise of 1820 was one of the most important pieces of legislation to come about during the time leading up to the Civil War in the United States. Both the House of Representatives and the Senate struggled immensely with this compromise because they could non come to a working accord on the matter. The fact that the various factions that had control over congress held vastly different opinions on slavery did non help matters in the least bit.In short, people from the South had a vested financial interest in keeping slavery alive, while those people in the trade union had a similar financial interest in getting rid of slavery. In a manner, it was all a song and dance through with(p) in order to keep the idea of control in place for both sides. Specifically, the Missouri Compromise of 1820 did a couple of things which had a huge impact on the country and made necessary the legislation that would soon follow. During that time, the Missouri Territory was close to becoming a state, but a great upset raged on about what kind of state it would ultimately become.Since the proposed Missouri state was a gateway to t he west and was an important addition to the growing country, each side wanted to get their hands on the state. Though the immediate result of the compromise was that it brought another large slave state into the union, the more important and lie impact was that it split the country into two halves. Above the state of Missouri, there could not be any more slavery. That meant that Missouri would become virtuallything of a force field state and it also meant that the lines were now clearly drawn.It was the North against the South and there was that anyone could do to change that after the fact. Even great American thinker doubting Thomas Jefferson k impudent that the creation of a slave state in Missouri would go a long way to ripping the Union in pieces. He wrote to lavatory Holmes and said, A geographical line, coinciding with a marked principle, moral and political, once conceived and held up to the angry passions of men, will never be obliterated and every new irritation will mark it deeper and deeper (Jefferson).That rhetoric was ultimately an omen for what was to come for the United States. Though it would be another four decades before the country would go to war, the creation of Missouri as a slave state opened the door for even more unreasonable discourse and further legislation.While the Missouri Compromise was one single piece of nation changing legislation, the Compromise of 1850 was a series of laws that had a similarly large effect on the country. It was clear with these laws that Congress was trying to do everything in their power to make sure that the country did not go to war. Though it would eventually be imminent, there was some thought in 1850 that the Union could be saved without the nation having to go through a debilitating Civil War.The Compromise of 1850 did a lot to help bring the nation together, although it could be said that the effort was too little and too late. California was ready for statehood at this point and it brought t hat state into the Union as a free one. Like all compromises, this one was two sided, though. It also did much to help improve the prospects of the slave holding southern states.Though the series of laws did away with the slave trade in the U.S., it did establish a law that would help slave owners to bring their slaves back. The Fugitive Slave Act was a unanimous measure that required all people to help in this effort. If the nations history was a sentence, this compromise could certainly be used as a semi colon. It put aside some of the accents that both sides had and it also had some people convinced that a solution was on the horizon.Though it office have looked like a step in the right direction, it appears in hindsight that this bunch of laws was nothing more than a pause between the tenuous spot leading up to 1850 and the Civil War, which came a mere eleven years later. Still, this was a positive measure for the country in that it did attempt to do something to repair the s ituation. It was not the last series of laws aimed at doing this, though, as the Kansas-Nebraska Act a few years later was also important.Whatever good will was make during the Compromise of 1850 was certainly smashed to pieces with the events that led up to the Kansas-Nebraska Act of 1854. This act started out as a good thing, but quickly deviated from that plan. Initially, it was passed in order to help open up the Western area of the United States for exploration by white settlers. It helped to establish Kansas and Nebraska in that area. Still, the more important point is that this act gave the people of those territories the right to choose whether or not they would have slaves or not. This was a step in the right direction for those people who mat up strongly for states rights, but it failed to serve as a solution for a nation that genuinely needed answers to their questions.The people of the United States, at that time, had no way of making such a decision by themselves. In fact, the political positioning and jockeying that went along with this act was a negative byproduct that the create verballyrs of such an act could have never imagined in the beginning. The Kansas-Nebraska Act also did away with the Missouri Compromise of 1820 and with that, did away with any progress that the act had established during that time. From this important act came the American ideal of Popular Sovereignty, which was truly a people based system that put all of the power in the hands of the states residents. intimately historians feel that this law did not achieve its desired impact and it really had a negative effect on the Union. This law pleased those from the South, while it enkindle Northerners, who felt that such a law was in favor of slavery. This event marked one of the last straws leading up to secession and eventually, the Civil War. Because of it, the North felt that they could no longer trust the Southerners in power and because of that, there was no turning back.These three acts happened over the course of many years, but they were all intertwined and all had a profound impact on the changing dynamic of the United States prior to the Civil War. Congress was clearly grasping at straws, and although their motives whitethorn have been pure in regards to writing the laws, the intended meaning did not hit the mark. The Missouri Compromise drew lines between the two sides for the first time and gave each section of the country its own identity.That was a pre-cursor to war, but it certainly was not the thing that caused the nation to battle itself. The Compromise of 1850 sought to dissolve the tension that existed and was put into place by the Missouri Compromise, but it really did not do enough to cause any real, noticeable change in the Union. It did do a little bit of good will and promote some camaraderie between the two sides, however, which was a positive thing at the time. Unfortunately, all of that positive momentum was destroyed in the few years that followed the writing of the 1850 Compromise.The Kansas-Nebraska Act was sloppy and did not take into account what people from the North might think about the dissolution of the previous laws. In short, it became a dividing force that pushed a country apart as it was just about to come together. every of these events were representative of the struggle faced by the Union during the time that they were written. Even the most influential and smartest people of American society were not able to write laws that could bring a country together when the fundamental problems were ripping at its core.Works CitedJefferson, Thomas. 22 April 1820. Thomas Jefferson to John Holmes.

Consumer Buying Behavior of Hybrid Vehicles

Table of Content Title2 1. 0Introduction2 1. 1Background of the playing field2 1. 2Problem Statement2 1. 3Research Objectives3 1. 4Signifi croupce of the Study3 1. 5Scope of the Study4 2. 0Literature Review5 3. 0Research Methodology7 3. 1Theoretical Frame last7 3. 2Generation of surmise7 4. 0Conclusion8 Reference9 Title Factors that affect consumer purchase decision of crown of thorns vehicles (Green Vehicles) in Malaysia. Introduction 1 Background of the StudyWith the air pollution level rising day by day caused by the emission from conventional vehicles, many government bodies have put in effort to enforce emission control policy since the late of 1960, and it is becoming strict with the EURO committee being the leader until today, where their emission policy and grading organization being accepted or referenced worldwide even in Malaysia. The grading system based of emission cleanliness as of today is from Euro 1 to Euro 6, where Euro 1 being the worst emission standard and Eu ro 6 being the environmental friendly.This is the scene where roughly modern vehicles are fitted with catalytic converter since late 1975, a simple device that buns reduce the harmful emission such as un-burn hydrocarbon and carbon monoxide by converting them into cleaner substances such as oxygen and hydrogen through chemical catalyst effect inwardly (Tony & Andrew, 2006). The effect of this is that the rise of the awareness of fire efficiency, as many will further relate that if discharge efficiency can be increased, so the emission can be further improved, as well as to reduce wastage.Many automobile makers has since then began ontogeny of fire efficient locomotive in order to make a stand, and consequently lead to the drive of hybridization Electric Vehicle (HEV). 2 Problem Statement However, emission is only one environmental factor as there is other factor which bothers a driver financial aspect, the fuel and its prices. No matter the fuel is expensive and cheap, if one can travel further with a given set amount of fuel, then one can certainly save him/her some money (Tony & Andrew, 2006).And back to the environmental area, fossil fuel is non-renewable energy resources and depletion is certainly inevitable. This is why in recent years, many westbound automobile makers started to look into building fuel efficient vehicles, by building fuel efficient engines through various focussings, most notably by downsizing the engine displacement and compensate it with force proof such as low pressure turbocharger. The effect of this implementation is that using a smaller subject matter engine but can achieve the power delivery of a proud capacity engine, yet with lower fuel spending.However back in the eastern automobile industry, where the Japanese being the leader they had something else in mind, not only they wanted fuel efficiency but at the same epoch they wished to maximize the go green concept. Henceforth they come up with the idea of cross vehicle, where in general terms a vehicle is powered by 2 sources of input, which is a normal internal combustion engine, supported by an additional electric motor which requires special electric battery pack.The advantages of this implementation is that the fuel inlet and emission is superior over the formal, while the drawback is the primary(prenominal)tenance and cost of replacement for faulty battery pack is very expensive. With the hybrid being the hot crusade now given the promising sales figures from European countries and the USA, generally the maintenance factor is not an issue for them, however in this research we need to convey come on the factors hat lick a buyer into considering, buying a hybrid vehicle over here in Malaysia, as the hybrid panache is still very new here in Malaysia, generally starting on the year of 2006 where Honda introduces Civic Hybrid. However with the recent tax granting immunity on hybrid vehicles from the Malaysia government, the trend seems to be changing positively and now we have several models from Honda and Toyota to offer in response to the policy. 3 Research Objectives a) What are the factors that influence consumer into considering a hybrid vehicle? b) What are the factors that support consumer into buying a hybrid vehicle? ) What are the factors that consumer worries about when purchasing a hybrid vehicle? 4 Significance of the Study This study into the factors that affect the buying decision of hybrid vehicles in Malaysia could project the trend and acceptance of hybrid vehicles here in Malaysia. With that information, local automobile makers can consider into developing our own hybrid vehicles to offer the local markets a broader choice, as well as to stay war-ridden in the market. Additionally, this will be a good catalyst to spark off Go Green concept into consumers mind that is beneficial to the restoration and pains of the environment. Scope of the Study In this research, we will first take a gene ral look and introduction into both the low pressure force induction technology and the hybrid technology further then compare and contrast the pros and cons in detail. With both concept understood, we will begin to focus on the trend of hybrid vehicles here in Malaysia, finding out the factors that support or deter the acceptance of hybrid vehicle through questionnaire aimed at hybrid owners and strength hybrid owners, from then we can know what are the main factors and concern of buyer upon making a decision for a hybrid vehicle, and then onclude what can be done to further increase the acceptance level of hybrid vehicles. Literature Review According to Markel & Simpson (2006), the implementation of hybrid electric vehicles can in effect reduce petroleum consumption up to 30% when compared to conventional vehicle, however a fully plug-in hybrid electric vehicle shall be undergo development to further improve the savings and reduce the wastage, as current hybrid electric vehicles uses electric motor powered by battery pack to dish out the engine, which is costly when one needs to replace, and it did not provide much desired power.The manufacturer can of course put in a bigger battery pack to punch out better power and durability, but with every 15% of improvement the cost is nearly doubled.This issue is overly mentioned before way back in year 2001, where the development of hybrid vehicles began with the aim in providing a superior fuel efficiency vehicles with minimal wastage and pollutants emitted, in prior to credit two major problems (Allella et al, 2001) a) Consumption of fuel World petroleum reserves and residues are unlikely able to sustain against the ever growing necessity of consumption b) Pollution Generally referred to the harmful emission that can damage the environmental healthThe most common hybrid vehicle design is found within the famous Japanese automobile makers, respectively the Honda & the Toyota. The idea is to fit an electric moto r powered by a battery pack that will recharge itself using the lost energy during the braking procedure, to assist a smaller capacity conventional engine in acceleration. With the motor assistant, the engine need not work and rev up that hard to get the vehicle moving therefore fuel consumption can be lowered. When certain conditions are met, the vehicles may also run solely on the electric motor itself most probably during low bucket along cruising.Putting the vehicle design aside, as stated by Kuo & Wang (2011), the disciplinary in driving, as well as the climate is major factor in cut down fuel consumption. Kuo & Wang pointed out that in countries that have tropical climate, such as those near to the equator, tend to have higher fuel consumption index compared to other countries with 4 seasons climate, this is mainly due to the fact that fuel burns better and more efficient when the air temperature is colder, as colder air is more dense and henceforth carries more oxygen mole cules.Other than that, since the temperature is generally high throughout the year for tropical climate countries, drivers tend to switch on the air-conditioner (A/C) most of the time to withstand the hot weather, and A/C draws power from the engine to power up the compressor and cooling coil, therefore it results in loss of power from engine and leads to higher fuel consumption. On the disciplinary side, traveling below or way above the optimum speed of a vehicle, usually around 90KM/H to 110KM/H will affect the fuel consumption, where most drivers tend to speed when the chances arise.One should also try to plan their traveling route ahead, in order to avoid unnecessary traffic congestion which can result in poor fuel consumption, as start-stop driving proven to have 60% increased fuel consumption compared to smooth non-stop driving. This is generally experienced by most drivers that they can achieve better mileage if they travel on the highway often. Research Methodology 1 Theoret ical Framework pic 2 Generation of Hypothesis Assume that ) H0 = Null Hypothesis (No kindred surrounded by IV & DV) b) H1 = Alternative Hypothesis (Significant family between IV & DV) H1 H0 There is no relationship between maintenance and purchase decision of hybrid vehicles. H1 There is significant relationship between maintenance and purchase decision of hybrid vehicles. H2 H0 There is no relationship between fuel consumption and purchase decision of hybrid vehicles. H1 There is significant relationship between fuel consumption and purchase decision of hybrid vehicles. H3 H0 There is no relationship between tax exemption and purchase decision of hybrid vehicles. H1 There is significant relationship between tax exemption and purchase decision of hybrid vehicles. H4 H0 There is no relationship between personal view and purchase decision of hybrid vehicles. H1 There is significant relationship between personal view and purchase decision of hybrid vehicles. Conclu sion In conclusion, no matter it is partial hybrid or fully plug-in hybrid, the main objectives are to prolong the sustainability of petroleum through improved fuel consumption. By going green, the hybrid technology can also help in reducing wastage and guarantee cleaner emission that can contribute to better environmental health and quality. Therefore with all the benefits and savings, we should try to adopt and embrace the implementation of hybrid vehicles. However, there is still room for improvement given the hybrid technology is still new within a decade of time.Government should come out with policy that can help greatly in promoting the adaptation of this green technology. Reference 1) Allella et al, (2001), Negative Log-gamma Distribution for Data Uncertainty Modeling in reliability Analysis of Complex administration Methodology and Robustness, International diary of Quality and Reliability Management, Vol. 18, Napoli, Italy. 2) Allela et al, (2005), Optimal Reliability A llocation Under Uncertain Conditions With Application to Hybrid Vehicle Design Online, International Journal of Quality and Reliability Management, Vol. 22, Napoli, Italy. Available from (www. meraldinsight. com/0265-671X. htm) Accessed June 6 2011 3) Apaydin O. & Gonullu MT, (2008), Emission Control With Route Optimization In Solid forsake Collection Process, Vol. 33, Sadhana. 4) Davis S. & Diegel S, (2004), Transportation Energy Databook, 24th Edition. 5) Duval M, (2004), Advanced Batteries for Electric Drive Vehicles, EPRI. 6) Hirsch et al, (2005), Peaking of World Oil Production Impracts, Risks, and Mitigation. 7) Kuo Y. & Wang CC, (2011), Optimizing the VRP by Minimizing Fuel Consumption Online, International Journal of Management of Environmental Quality, Vol. 2. Available from (www. emeraldinsight. com/1477-7835. htm) Accessed 8 June 2011 8) Markel T. & Simpson A, (2005), Energy Storage Considerations for Grid-Charged Hybrid Electric Vehicles, IEEE Vehicular Technologies Con ference, Chicago, IL. 9) Markel T. & Simpson A, (2006), Plug-In Hybrid Electric Vehicle Energy Storage System Design Online, National Renewable Energy Laboratory, available from (http//www. nrel. gov/vehiclesandfuels/vsa/pdfs/39614. pdf) Accessed 8 June 2011

Writing a Formal Letter/Example

Dear Mr. Patel, According to your interview, we understand that you are strictly against the usage of cellph 1s despite the fact that at that place are many good reasons to use them . I wanted to say that I both agree and disagree with your opinions at different points. At the beggining of the interview, you mentioned pecks attention was taken away from the substantial things in life and also claimed that the dissapointment of not recieving any texts made them upset or rather neurotic.Afterwards keep with remarking cellphones are somewhat compelling and said they threaten our lifes if used whilst driving. Also pointed out the common puctuation error which children make because of the language they use when they write a text and said there were distractions in classes and alleged the use of cellphones as a reason. You told the interviewer cellphones assaulted ones privacy and solitude and people looked silly whilst lecture with cellphones then declared that you would rather be wit hout a cellphone.The interviewer stated some opinions of his, converse to your opinions. Disagreeing with the opinions againt the usage of cellphones, he affirmed that it was essential four communicating with ones children and informing people if ones car broke down or is going to delay. He added there were not many holler land lines in some places such as Africa, which made cellphones useful. Then ended his words with saying cellphones have a great role in solving crime.Whilst I agree with half of your opinions such as texting and driving threatens lifes and they ruin our peace and solitude, I do not agree with you on your opinions of children distraction. Although about of the children use cellphone, not all of them are distracted or making punctuation mistakes. Before being this prejudiced about cellphones, please consider the advantages of them. It force be the best to try reduce the usage without utterly rejecting them. Yours sincerelyRelated essay Co Curricular Activities L etter

The Chrysalids

THE CHRYSALIDS FINAL RESPONSE The Chrysalids, by John Wyndham is a story about a world where concourse will non be capture differences, whether it is physical, psychological or spiritual. There are umpteen themes in this story. A major theme is satire. Davids society is mocking our society, in real manner. Societies, Davids and ours have many similarities. Ever since the beginning, mankind has excluded others for their differences. Whether it is for the color of their skin, or another physical appearance, we all have judged or have been judged unfairly by the citizenry almost us.Another major theme of this story is justice and humanity. When Uncle Axel explains the other places and people outside of Waknuk, it shows that people differ in viewpoints, and have different ways of eyesight things. We are ignorant when we do not see the way others see things, or when we do not accept other because of their differences. In many cases, a person is shunned from a group because other s do not like a certain characteristic that garners them unique. Sometimes, individuals are cast out because others are claustrophobic of their differences that make them superior, or more(prenominal) advantageous.In the novel, the people of Waknuk were devoted to capturing the outlaws, because they were afraid of the groups ability. Trust is also a theme of this story. David has many people or so him, but he cannot trust e genuinelyone. Once you get to know a person, you can develop and discover a trust between you. David develops a very strong trust with his Uncle. They share everything, including emotions, opinions, and experiences. However, David does not trust his father, even though his relation means there should be a stronger bond. Anne bank Alan more than she trusted the group.This is an example of ignorance, and not taking the time to get to know how a person is. The Chrysalids is a fascinating, yet gripping journey about inhumanity, bigotry, intolerance, justice, and at last solidarity. It is not a surprise at all, that humans can be so cruel, and narrow-minded. Us humans are one have the most sizeable and forces that exist. Our life is precious, and we usually do not take notice, and waste that life, or use it the wrong way. Human nature is something that will always exist. Without it, we would have no sublime world. The ChrysalidsTHE CHRYSALIDS FINAL RESPONSE The Chrysalids, by John Wyndham is a story about a world where people will not accept differences, whether it is physical, psychological or spiritual. There are many themes in this story. A major theme is satire. Davids society is mocking our society, in real life. Societies, Davids and ours have many similarities. Ever since the beginning, mankind has excluded others for their differences. Whether it is for the color of their skin, or another physical appearance, we all have judged or have been judged unfairly by the people around us.Another major theme of this story is justice and humanity. When Uncle Axel explains the other places and people outside of Waknuk, it shows that people differ in viewpoints, and have different ways of seeing things. We are ignorant when we do not see the way others see things, or when we do not accept other because of their differences. In many cases, a person is shunned from a group because others do not like a certain characteristic that makes them unique. Sometimes, individuals are cast out because others are afraid of their differences that make them superior, or more advantageous.In the novel, the people of Waknuk were devoted to capturing the outlaws, because they were afraid of the groups ability. Trust is also a theme of this story. David has many people around him, but he cannot trust everyone. Once you get to know a person, you can develop and discover a trust between you. David develops a very strong trust with his Uncle. They share everything, including emotions, opinions, and experiences. However, David does not trust his father, even though his relation means there should be a stronger bond. Anne trusted Alan more than she trusted the group.This is an example of ignorance, and not taking the time to get to know how a person is. The Chrysalids is a fascinating, yet gripping journey about inhumanity, bigotry, intolerance, justice, and lastly solidarity. It is not a surprise at all, that humans can be so cruel, and narrow-minded. Us humans are one have the most powerful and forces that exist. Our life is precious, and we usually do not take notice, and waste that life, or use it the wrong way. Human nature is something that will always exist. Without it, we would have no ideal world.

China and Japan’s Responses to Western Influence Essay

During the 19th and 20th centuries, much of the westerly world had at the very least, begun to modernize. Countries on this facial expression of the globe were becoming booming metropolises. Trade with many other nations brought lots of new things to these occidental countries and likewise resulted in the Europeans observing a good deal of places that were not yet modernized. These observations later superstar to the western nations wanting to make changes. They began trying to do this by setting up spheres of influence, sending missionaries, proposing treaties and other agreements, and in some cases, completely taking over. Some countries fought back, and resisted modernization, and others submitted to the inevitable changes that were coming their way.China and lacquer are outstanding examples of this, both countries were strongly opposed to Western influence but in the end, the two countries reacted to the changes very differently. prior(prenominal) to western contact, Chin a and lacquer held the belief that they were superior civilizations. Both countries felt that any contact with westerners would deprave their perfect societies. Also, because they felt they already were perfect, they didnt think modernization was necessary. The people of both countries were comfortable with their traditional, much old fashioned ways of life and saw no reason to change.The westerners however, would not take no for an answer, they were determined to make China open ports to them so they could allot and work to modernize the country. The westerners were very concerned in obtaining silk and tea from China but the problem was, the westerners didnt have anything the Chinese wanted in exchange besides gold and silver. This resulted in an unfavorable balance of trade. To fix this, the westerners really needed something the Chinese wanted so they began growing opium in India and penally smuggling it into China. The habit of opium smoking caught on speedily and as a res ult, the western people were making a great deal of money.Overtime, more than 12 million people developed addictions to the drug. Seeing how this substance was harming Chinas people, the government do opium illegal and wanted it out of their country for good. Thewesterners opposed this decision and not long after, took China to war and conquered them. following(a) the war, the Treaty of Nanjiing was signed and the Chinese were forced to open up more ports and allow westerners into their country. This eventually lead to the modernization of China.Next on the western nations list was lacquer. It all started with commodore Matthew Perry, he sailed to Japan and requested that the Japanese aid people of the US and Europe if they came to the shores of the country. Only a year after Perry first made his request to the Japanese, the Great White Fleet made a voyage back to Japan to recite the request. The Japanese, unlike the Chinese did not fight back, but agreed and the Treaty of Kanag awa was signed which opened ports for trade and ensured fair treatment and extraterritoriality for sailors. Now that Japan had opened up its shores to the westerners, the next thing they wanted to do was get Japan to modernize. Again, unlike China, Japan did not put up a fight, but fixed to accept the inevitable changes that were soon to come. So, the Japanese began studying and adopting the western way of life and ended up modernizing in a period of three short years.In conclusion, although in the beginning, both China and Japan were firm believers in isolationism and did not want anything to do with western countries, once faced with the issue of western contact and modernization, the two countries responded very differently. China fought back and had to overcome many hardships and fight in untellable wars that cost many people their lives which left a lasting and devastating impact on the country. Japan on the other hand, accepted the change and avoided a great deal of violence and struggle. Although China and Japan had very different responses, it is clear that western contact and modernization changed both countries forever.

Opening Act of Othello Essay

Othellos indeterminateing scene has an all overall negative impact on the listening in the form of shock as some sort of crude language such as zounds, female genital organ, Sblood well-defineds the play. This scene sets the premise for the play and tells us of Othello and Desdemonas elopement, and the lese majesty of Brabantio. The opening scene occurs at pin to a conversation between two men Roderigo and Iago on a street outside the raise of Brabantio, a man who, unbeknownst to his, has just lost his little girl to a man, a general, he does not approve of.The nightfall of the opening scene created the air of mystery and darkness and is quite expository in regards to the character, Iago. The night is a time where most tragedy occurs and Iago distorts the truth and begins his crusade against Othello by revealing his stick out to Roderigo, a man who is infatuated with Brabantios daughter, Desdemona. The night also exposes Desdemonas wrong doing in the betrayal of her mysti fy by marrying someone who has not asked her father, and on that pointfore has not been given permission, to marry her.When Iago and Roderigo tell Brabantio of Desdemonas betrayal it is done so in a rather cruel and dramatic manner and shocks the audience. This creates a sense of pity in regards to Brabantio who, not only learns of this betrayal, alone also suffers because of the way in which he was told. Iago orders Roderigo to summon Brabantio to poison his delight, and he is summoned to the street in a form of disruption coming from Iago and Roderigo yelling that he has been robbed. Awake What, ho, Brabantio Thieves, thieves // Look to your house, your daughter, and your bags The reveal is conducted in a crude manner especially at picturet the language used by Iago Zounds, sir, yare robbed an old black ram // Is tupping your white ewe. Arise, approach these lines can be seen as the most striking of m any animalistic images into which Iagos speech habitually lies. It can al so demonstrate Iagos views on atypical human desires as well as relationships. Although Iago appears to despise the Moor and any thought regarding a union between he and Brabantios daughter, in that respect is also an impression that Iago is relishing in the betrayal as well as despising the action. And this opens the audience to this despising regarding the Moor.Roderigo refuses to believe Iago once told of Desdemonas, the woman he is infatuated with and even asked her father for her hand in marriage, elopement with the Moor and reveals that he is quite nave. He doesnt believe any body else is fit to marry her and therefore does not believe that Othello is good enough. Brabantio is angry in a different way as he feels betrayed and robbed. In Elizabethan propagation, marrying a mans daughter without seeking his permission was seen as a crime as equally wronged as rape as that was essentially what it was. If the father had not given permission then she was not eligible for anything past marriage.However, Brabantio should be happy for Desdemona as she has, independently, found a man she loves who happens to be that of great power and honour rather than being racially biased against the Moor. However his anguish is understandable considering the severity of the act and no national how much of a charismatic man Othello is, he says words are words. I never did hear // That the bruised heart was pierced through the ear. This translates to toy with that she has betrayed him and she will most definitely betray Othello. Iago uses this to his advantage with regards to his diabolical plan. Words cannot bring consolidation to a man who has been betrayed so defiantly.Othellos marriage is a go forth of his pride and arrogance, his tragic flaw or hubris, something that causes him to escalate to violate an important moral law, later on in the play. Also, his confidence is part of his hubris as it is an escalation of his pride and arrogance and this can be demonstrated i n his speech defending his marriage to Desdemona and why he didnt ask for permission in turn of events 1 depiction 3. His tragic error, or hamartia, is not revealed to the audience in so many an(prenominal) words, however, the audience knows that Iago cannot be trusted and he is referred to, in Act 1 Scene 3, as A man he is of honesty and trust by Othello himself so therefore, the audience can conclude that this is his hamartia.Iago is introduced as a confidant amongst the hierarchy, including Othello, who has not yet been fleshlyly introduced, and isnt until Act 1 Scene 2, but is orally referred to in a racial and disrespectful manner mere prattle without practice and isnt referred to by name but by him or he. This is the first off time we see Iago as a sinister and two faced, much like Janus, the Roman God with two faces mentioned on line 32 of Act 1 Scene 2. His short monologue at the beginning of the scene shows his first contraindication as he doesnt respect Othello the w ay he claims to off-capped.Othellos introduction in not physical but is referred to indirectly but Iago and Roderigo. Neither mentions him by name but do, however, mention him through his spot and their complete disregard for his authority. This is due to Iago being passed over for the promotion to be Othellos lieutenant in favour of Michael Cassio, a Florentine //, (A fellow almost damned in a fair wife). A quite obscure, misogynistic comment, in the sense that Cassio does not appear to be married and if fair wife were to mean pretty woman then Iago may simply be suggesting that Cassios fondness of women could be his downfall. A tragic chemical element in regards to Othello as this later results in Cassios murder at the work force of Othello this is seen as Universalism or Apocalyptism where everything seems to fall apart.Othellos physical entrance in Act 1 Scene 2 is described as having a Calm dignity and is in deep contrast to his verbal introduction in Act 1 Scene 1. This seem s to establish him as a hero and prepares the audience from his tragic fall from grace. Therefore the protagonist is established.Unfortunately, racism was an issue in Shakespearean times and Blacks and Whites werent seen as the equals they are today. Roderigo demonstrated the difference between times by being advisedly offensive in a racist comment about Othello think-lips.Throughout the opening act there are many monologues given by Iago. These put fear into the audience as we know what he is going to do but how will his plan come fruition? These monologues give us as an audience an insight into the future and allows us to create our own theories regarding Iagos plan. Theres a kind of irony within the fact that he reveals all of this to the audience as in the first scene of Act one he says the infamous line But I will never wear my heart upon my sleeve // For daws to peck at I am not what I am.This biblical reference to exodus shows us that what he portrays is not his true nature . He has specifically said that he would not wear his heart on his sleeve, a metaphor for being too open and caring yet, his soliloquies are eloquent and revealing. This is an important clue into Iagos true nature and quite wee in the play, however, he remains elusive and is an ever-changing mystery within the play. This is a tragic element used by Shakespeare to keep the audience on their toes, something he was particularly good at as seen in Macbeth Lady Macbeths soliloquy whilst sleep-walking.Iagos monologues also give us an insight into his mental capacity that would not be shared with another character. It lets us in to the deception and his wanting revenge over Othello. Insight is given into his intentions, motives and desires regarding his plan and we learn that he is going to accuse Cassio of wooing Desdemona and vice versa to countermine the marriage of the man that rejected him. He is going to inject the jealousy of Cassio into Othello that will later troika to Othello murdering both Cassio and Desdemona. Iago still, however, retains his hold over Roderigo throughout the opening act as he is easily influenced. home(prenominal) tragedy can be found within the marriage reference in Act 1 Scene 3 where Desdemona is first introduced and where Brabantio gives his blessing for her nuptials. The love can be seen as tragic and the consentaneous scene is a rebuttal in regards to Iagos slander of this union. It is revealed that Desdemona was fractional the wooer which means that she did half of the chasing. There is also a rebuttal of the accusation of witchcraft from Brabantio, as he believed that Desdemona feared to look upon him.Shakespeare uses a number of tragic elements in order to both shock and excite the audience. These include the Hamartia, Hubris, soliloquy and domestic tragedy. These are incorporated amongst the language in which the dialogue is written and also has a lot to do with the actors chosen to portray the roles of each character as each has their own flaw or quirk. Shakespeare incorporates these in numerous ways but most cleverly with Iago.

Gloria Jeans Essay

Gloria Jeans is well known due to it is made by light speed% natural ingredients which include home-made cookies, muffins, and any other sweet desserts.1) EconomyThe point here is that Gloria Jeans can not set a price that is too high because competitors exit be attracted by potential acquire and will follow by a lower price. After having taken all the important factors into consideration, on that point are five-price fixing approaches seem appropriate.1.Cost Based pricingOne of the centred objectives of this project being to become the market leader in functional drinks, Gloria Jeans is willing to stay among the top competitors if not becoming the greater by achieving a certain target profit this could be obtained by establish a price that will commodiously cover variable and fixed costs while bringing tremendous profits2.Value Added setCompetitors and potential substitutes prices can also be part of the strategy. Having a higher price could absorb customers witting of the additional benefits and the higher quality of burnt umber berry. 3.Value based pricingThe company sets its target price based on customer perceptions of the product abide by. The targeted value and price then drive decision about product design and what cost can be incurred. As a result of pricing begin with analysing consumer needs and value perceptions and price is set to match consumer perceived value. 4.Market Penetration PricingThe company can set a low price for a new product in order to attractive a large number of buyers and a large market share. 5.Break-even PricingThe company has to make some strategies for lead-even prices, setting prices to break even on the cost of making and marketing a product or setting prices to make a target profit. According to the report of Su, Chiou and Chang (2006), the case study of Starbucks coffee displayed that Western culture idolization can influence the coffee consumption of Taiwan. Kim (2002),point at consumer behavior have signif icant influenced by theproduct-of-origin and send image. Hao(1998), states that superior score has become the most important element to enhance value-added products and it also is a strategy. The brand image and product-of-origin would important factors, they would provide insights on cross-culture marketing.4 DemographicsAccording to the survey, women more desire to drink coffee than men (Jones, 2006).There is no significant difference between two groups of people. Coffees are all thousands of years ranging from adults or even older. Its hard to resist the appeal of Coffee, and there is great opportunity to tea increment up. In addition, the social behaviour are one of the factors segmented coffee products in the market Because of contrastive group has different demand for their need and wants. The high salary people may more focalize on their healthy or willing to pay higher prices.3 Political and lawfulDoing coffee business there is no risky for the company because of it do es not related any political and legal

About School Essay

I believe in school now in days the curriculum kills our crea? vity. Not the teachers. The teachers are only thither to help teach the curriculum. Now in days you cant write whatever you wishing any more or do whatever you want any more in school. in that respect is no choice. Its either op? on A or op? on B. Kids growing up in this era will have no imagina? on because its all straight forward stu$. teacher get mad at you if you doodle on your paper or step out of transmission channel in the hall way.See more Satirical elements in the adventure of Huckleberry Finn essayKids wont want to be crea? ve because they wont know what crea? ve is. I %nd that the curriculum is to worried on ge&ng the informa? on to the kids other than le&ng them %nd out ways to luff the informa? on or talk about it. Its just all wri? ng and wri? ng, no supernumerary choice anymore. In the poem its the same thing. The boy gets made fun of and hurt because he was trying to be crea? ve. No one can do their own stu$ anymore.

Humanities Today Paper Essay

Humanities be branches of spangledge that investigate human beings, their culture, and their self- convention. Distinguished from the forcible and biological sciences and, sometimes, from the social sciences, the humanities include the study of languages and literatures, the arts, history, and philosophy. The modern conception of the humanities has roots in the classical Greek paideia, a course in general education dating from the fifth ampere-second BC that prepared young men for citizenship.Humanities in any case draw on Ciceros humanitas, a program of training for orators set forth in 55 BC. The Renaissance humanists contrasted studia humanitatis (studies of munificence) with studies of the divine by the nineteenth century the distinction was instead drawn between the humanities and the sciences (Encyclopedia Britannica, 2006). The humanities are a radical of academic subjects united by a commitment to studying aspects of the human condition and a soft approach that gene rally prevents a single paradigm from coming to define any discipline.The humanities are usually distinguished from the social sciences and the natural sciences and include subjects such as the classics, languages, literature, harmony, philosophy, the performing arts, religion and the opthalmic arts. Other subjects at times included as humanities in some parts of the founding include archaeology, area studies, communications, cultural studies and history, although these are often regarded as social sciences elsewhere (Wikipedia, 2006). Humanity in general is the experience of being human. The experience dirty dog be visual, audible or by touch.The philosophy of being human is too the aim within the general perception of benignity, thus separating the commonality sense humanity from the personal experience of being human. The difference between the visualization of humanity and the practical practise of humanity is the watching of the critical observation of what humanity sh ould be versus what humanity is. The larger interpretation deals with the diametrical disciplines of science, medical and even in psychology. I do non believe that any integrity can understand that the exemplify situation globally has anything to do with humanity.For example, I do not believe that killing and raping like in Darfur or in other areas like Iraq or Iran has anything or needs much explanation if that is also humanity and if it is not, what is it? ArtThe art of painting has been said that the painters soul speaks within the creation of the painting. For example, da Vinci DaVincis painting of Mona Lisa is not proven that Mona Lisa really smiled, yet in the eyes of the soul of da Vinci DaVinci he saw this smile which leads to the conclusion that humanity has a soul which one cannot assume in contrast to an animal.In the style of surrealism, one can make the statement that the soul is talking in a language that only the painter can understand. To finish this topic of art and humanity, it is possible to affirm that the soul in humanity has legion(predicate) varied faces that is only understood by the creator. The harmony or the dis-harmony to be attracted to one or the other like Rubens painting versus Picassos abstracts indicates that the resonance of the peach is enchanted or dismayed, thus this only shows the uniqueness of the soul. MusicMusic from the viewpoint of ones understanding of humanity is the rhythm of life.One would find oneself during the day humming this or that tune. One may not slam why scarcely one would be expressing the humming as joy. Theoritically one could ask the question, is music also the expression of the soul and if the answer is yes then why does the symphony entice some race but not all? So often one is confronted with the social expression that many people are gathered to be stimulated by the melody rather than the words. Case and point, when men have pop out togethers they are singing 99 bottles of beer on the wall which has nothing to do with the harmony or the expression of the soul and yet they are happy.Then the men start to come up with all kinds of variations of the song. If music is the expression of humanity or if humanity is the expression of music, then joy is the same. An opera for someone that likes opera, can be very moving in emotions. An overture can also be very moving. at that place are many people that like overtures and a cello concert and there are many people that like Christina Aguilera, Leonard Cohen or Johnny Cash. One can see as diverse the music, so diverse is humanitys perception of it.ArchitectureThe visualization of an architect to create a structure is found upon the landscape and the scenery that can entice the architect to think and then create. It would be interesting to understand a child that creates the architecture in the clouds and tells his or her mother to look at the castle in the sky versus an architect that sees the scenery and skillfully buil ds the castle. That would be the different findings. Throughout history, one has seen different styles of architecture like Roman and Gothic. Roman architecture is round and gothic is more triangular. look at Baroque, we see straight lines.All those different architectural styles are the expression of humanity and humanitys maturation. PhilosophyPhilosophy in ones opinion is the most intriguing part of humanity. To ask a question and to not have an answer or not wanting an answer, that is philosophy. Philosophy is the purest of the interpretation of humanities which means that humanities in action is at its best. The progression of thinking. What does it mean when Socrates says, I know that I dont know or Shakepeare in Hamlet who says to be or not to be. With other words, philosophy represents the capabilities of humanities.LiteratureHumanity and literature go hand-in-hand with the evolution of humans and the different societies. Ancient texts like the discussion and other writi ngs represent the history of humankind as written words where more and more use for communication. As the Bible seems to be the delegation of the history of a particular group of people like the Jews, other groups like in the Mesopotamian history became less and less a real representation of history by geographic means. Literature became more poetic. For example the Mesopotamian epic story of Gilgamesh.Throughout the evolution of humankind, technology has changed the socio-economic structure which means from hieroglyphs communicated in clay or stone tablets to the skillfull calligraphy in monasteries and the endure of the printing press by Gutenberg. Today literature is different because reading a book in the time of internet is almost a sacrilege. In not reading books in the way that it was do in the past, society has almost no time to read complete sentences because literature has also go in a trap that unfortunately takes away the thinking which is the hallmark of humanity.Hu manity is comprised of many different cultures. Each culture has their own set of rules for humanity. The uniqueness of literature is lost in the complexity of its many interpretations. Humanities are about being human. The idea is to draw connections between all the mixed creative movements and influences that exist in a culture at any given moment, as advantageously as how these movements and influences have influenced what has come later and what we are experiencing now. ReferencesEncyclopedia Britannica Online (2006).Humanities. Retrieved November 2, 2006 fromhttp//www. britannica. com/ebc/article-9367537Fiero, G. (2006). The Humanistic Tradition The European Renaissance. The Reformationand Global Encounter. Boston, mammy McGraw-Hill. Robinson, J. (2003). What is Humanities? Retrieved on November 5, 2006 fromhttp//fp. uni. edu/robinsoj/Humanities/WHAT%20IS%20HUMANITIES. htmWikipedia the free encyclopedia (n. d. ). Humanities. Retrieved November 1, 2006, fromhttp//en. wikipedia. org/wiki/Humanities.

Land Grabbing in Africa Essay Example | Topics and Well Written Essays - 1250 words

Land Grabbing in Africa - Essay ExampleLand grabbing in East Africa causes imbalance between the efforts to build sustainable systems that comprehensively try to resolve get down-related tensions and interests, as well as pursuits to economic development (Palmer, 2012). Due to this, Heads of States of Africa and Governments have adopt Framework and Guidelines on Land Policy in East Africa. This is to inspire and prompt countries to develop contribute policies that take into account their particular needs. The presence of continental framework and guidelines and normative instruments like the 11 principles displace out on the Right to Food by the UN Special Rapporteur ensure economic development without weaken the development of any population group.The World Bank plays a greater role in the land grabbing in East Africa. It refers to the land grabbing as agro-investment and makes room for it by creating seven voluntary principles to make the suffice of agro-investment responsibl e. All the seven principles are supposed to safeguard the East Africas land from being grabbed. However, this is save a mirage, for these principles are not adhered to, they are just there as beautifying statements. This, therefore, makes the transactions regarding land disconfirming for both the buyer of the land and the seller.Wealthy States are the main causes of the increase in rural impoverishment that drives many people off the land that they have for generations farmed (Pearce, 2012). For example, there are major environmental and unpolished damage along River Niger caused by the International Land Coalition. This is a global network of civil confederacy and farmers organization. Forestry and small scale farming that protects food, unique wildlife and heritage is slowly being converted to wastelands that only gain ground agribusinesses. Multinational companies in a greater number that vastly exceed the usage by the local communities are using natural resources. As a re sult, the lands

Influence of human surroundings on buildings Essay - 1

Influence of human surroundings on makes - Essay Examplesometimes referred to as architecture without architects, it is also the most comprehensively used style of building used passim the world today. It is building how we feel in relationship to what is around us on many levels (Arboleda 2006). jargon architecture is how we define ourselves according to the rest of the world, or maybe within just a regional ara. Much that is considered vernacular is without specific design except for areas that are considered foundational to the piece and is required for strengthening the stand we build. Over time, buildings such as these, when created through trial and error in first processes, become meliorate and then reflect the style of the society or environment within which we reside. Rather than pursuing the aesthetical quality or some egotistical vision of a particular artist/architect, vernacular building is much about accomplishing the factors of function and ecological assimilat ion and also providing comfort of living at the akin time. It is a stamp of our lives at any given moment (Ladd 2003). When building vernacular projects, local materials are used as well as local workers and this also provides for us a sense of the focalize having grown from the roots of our local social environment and by our own hands. Vernacular building send packing also be representative of our local observances such as a favourite church and its crimp of worshipers. It provides for us a continuing reminder of our religion through how it is built, according to our belief structure. Craftsmen in our past, who utilized functional skills in preparing materials and in the creation of infrastructure, provided foremost, a functional, well-built building, created to withstand much of natures jolting storms and other events that would hit our lands from time to time (Ladd 2003). In America, log cabins are considered to be the early American vernacular style, consistent with the e arly settlers who built their homes using the trees around them. Todays pre-packaged version in whatever wood choice you want, represents that stereo-typed tradition of the early days without the hassle of having to cut down the trees yourself. musical composition vernacular building was representative of times gone by, including historical references, todays version is more about sustainability, technological advances in building processes, and referencing the social and natural environment around the location (Arboleda 2006). Our flatbed buildings are a type of vernacular building in that they are built, not necessarily with a particular style, but to suit the basic needs of any of us renting an apartment there. The basic principle include a main room, bedroom(s), bathroom(s) and the kitchen. In some cases, specifically-intentioned dining rooms are also include in those costing a little more. (Ladd 2003). Indeed, a lesson can also be taken from the Inuit volume who knew how to build homes wherever they landed for a while, using compacted snow to create igloos. While mainly for hunt

How to Improve Nonverbal Communication Assignment - 14

How to Improve Nonverbal Communication - Assignment grammatical casePhysical Appearance This is how other citizenry see us and how we perceive them and is an important part of the nonverbal dialogue. How we look is what others see on first meeting and this creates perceptions about us in the other somebodys mind. At the same time, we apply this to others and receive important nonverbal information, based on our perceptions. For example, if I meet someone who appears to have taken the trouble to be tidy and clean, I think they leave behave in ways that match the appearance, such as a friendly and natural manner, well-spoken and polite, smiling and responsive. I am more likely to respond to them in a positive way, mirroring their behaviors. The people I relate to best in social and work situations atomic number 18 those who try to present a pleasing appearance because, in my experience, this goes together with behaviors that help communication, as mentioned above. I have seen how s uch a person reacts to praise or criticism quietly and thoughtfully, and this also increases my positive perceptions of them. On the other hand, I have met people who are dirty and untidy in appearance, who do not return a smile or greeting, and my perceptions of them are negative, causing me difficulty in establishing communication and rapport. Kinesics (external displays of human feelings and emotions). These are denotative through such actions as a look, mimicry, gestures to emphasize meanings, poses, and visual communication (sight and movement of eyes). These nonverbal components translate a great deal of information when interactions take place. This is most helpful in cases where people are speaking in different languages, something I have experienced, as I am Russian. Gestures thus fashion the unique means of dialogue and carry out vital communicative functions.

Marketing Concepts and Planning of Cathay pacific Essay

trade Concepts and Planning of Cathay pacific - Essay ExampleThe friendship believes that their business is selling knowledge to the travellers. Accordingly, the company is dedicated to Hong Kong where it was established as it continues to make substantial investments to create Hong Kongs aviation industry and purify the position for Hong Kong as a regional transportation hub. Further more than, additional to fleet of phone linecraft, the company also invests in food preparation, aircraft repairs and ground management companies. To Cathay Pacific, a great airlift is not just interested with the offering of a charming check-in, delicious food and relaxed seats it is about knowing what a node desires before they need to request. This is Cathay Pacific company considers that the factual long-term distinction between themselves and their rivals is the goop return elegance offered by their staff. Research has shown that their service has an even superior influence on travellers op inions than the fruit they provide (Danny 2006, p. 78). To Cathay Pacific, this shows that training and advancing in their workforce has just as noteworthy make headway as their venture in extraordinary technology. For this reason, they have been concentrating or aiming at evolving a culture of service quality. They call this new culture Service Honest from the Heart. Segmentation, Targeting And Positioning Decisions of Cathay Pacific Cathay Pacific is the areas third most cost-effective air company. It is registered and grounded in Hong Kong and at present hires over cardinal thousand employees. Segmentation, targeting and positioning are the vital methods of marketing plan. Quantity market is separated into minor sections in which leaf nodes share the same set of needs and desires (Graydon 2003, p. 87). Sellers recognize sections or fragments and choose the most practicable and cost-effective sections to target. Cathay Pacific targets trade travellers by chosen account databa se and mice advertisings. Giving emphasis to the dedication to Hong Kong is a distinction positioning approach of Cathay Pacific (Moyo 2005, p. 59). In addition, Cathay Pacific situates itself as an air company giving superiority services from deep down their hearts. Therefore, its present brand building fight for reinforcing this position is Individuals and services. Cathay Pacific manages the complaints of its clients through various channels including comment card, Website, and frontline employee because the number of objections is a sign, which lowlife reveal client approval or contentment indirectly. Accordingly, the company recurrently performs survey concerning the contentment of clients proactively (Greenley 2005, p. 123). The consequence of the contentment shows that client is fulfilled with Cathay Pacifics services. Content clients lead to client dependableness and, in turn, improve brand justice. Nevertheless, Cathay Pacific still copes with two tiered reliability pro gramme to uphold and enhance customer reliability. According to Robeson (2009, p.89), segmentation, targeting and positioning are interrelated steps for planning marketing stratagem. Segmentation has been identified to encompass apportioning the market into numerous smaller sections with comparatively consistent client needs and desires. Targeting includes a companys choice of deciding on one or more target sections to attend. On the